Tuesday, May 26th 2015
11:30am – 1:00pm
Eastman Toy F. Reid Employee Center
Barberitos Taco Bar!

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About the Event:

 

Please join AAF NETN, Mac Paper’s Blakeley Worley, and Neenah Paper’s Barry Clough to discover how to effectively use paper as a design element in your printed marketing materials. From manufacturing to sustainability to visual aesthetics, paper can be complicated, but its importance is undeniable.

This event will inspire your creativity and help you understand how paper can add value to your design and be an integral piece of the design process. Plus they’re bringing lots of samples!

 

Free for members, $25 for non-members and $10 for students.

** Please RSVP with Christian (christian@aafnetn.com) if you plan to attend as a member or non-member **

 

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About the Speakers:

 

Blakeley Worley is the Sales Representative for Mac Papers in Northeast Tennessee and Southwest Virginia. She has been with Mac Papers for 8 years, starting out in Specification Sales calling on designers, agencies and end-users, and the latter part working more in depth with printers, wide-format and sign shops, end-users and non-traditional accounts. However, with a passion for printing and an eye for design, paper specification remains rooted deep within. Blakeley has a Bachelor of Science degree in Graphic Arts and Imaging Technology from Appalachian State University and spent her first few years out of college working for a commercial offset printer in Raleigh, North Carolina. Blakeley will be presenting how paper affects design and print. From manufacturing to sustainability to visual aesthetics, paper is a complicated entity and is often overlooked in the design process. Understanding how paper can add value to your design is the first step, and utilizing the knowledge is next. Mac Papers is the largest supplier of paper and print, packaging, facilities supplies and office products in the South East. For more information, please visit www.macpapers.com.

 

Barry Clough is a Corporate Accounts Manager at Neenah Paper based out of Charlotte, North Carolina. He has been with Neenah Paper for 19 years and in paper for 25 years. He currently maintains a sales territory in North & South Carolina as well as Northeastern Tennessee. He also works with a lot of Neenah Paper’s large Corporate End Use customers helping develop customized corporate paper programs. Prior to paper, Barry served in account service in the agency business for the former Long, Haymes and Carr (now the Mullen Agency)out of Winston-Salem, NC. Barry has a passion for unique paper and its use in design and print in today’s market. Barry plans to discuss various paper alternatives and how they affect both design and print. From manufacturing to sustainability to visual aesthetics, paper is a complex media that is often overlooked in the design process. Understanding how paper can add value to design as well as the tools available for specification can be invaluable for your next job.

 

What: Monthly luncheon keynote for AAF NETN

When: Thursday, April 2, 2015 from 11:30am-1:00pm (keynote from 12-1pm)

Where: Toy F Reid Center, Eastman, Kingsport, TN

Cost: Free for AAF NETN members, $25 for non-members

 

About the Event:

Everyone wants to help good advertising clients, whether you work at a marketing agency or in media, do freelance work, or help internal marketing “clients” at your company. As horror-story sites like “Clients from Hell” illustrate, it’s a tough world out there for marketing professionals… but it doesn’t have to be that way!

Marketing agency business expert Karl Sakas from Sakas & Company will show AAF NETN members and guests how to find the right clients, how to get clients to pay you for more of your work, and how to say “no” to clients without burning bridges.

This luncheon event includes a hands-on Q&A with Karl to answer your real-life questions about how to handle difficult client situations. Thanks to AAF NETN, you’ll go back to the office with plenty of concrete ideas to make your job easier.

 

About Karl:

Karl Sakas is on a mission to help digital marketing agency owners create the agency they always wanted. He’s been doing client service since he was 15 years old, when he started a web design and business consulting firm while in high school in the D.C. area.

A fourth generation business owner, Karl’s led the business operations team at two different digital marketing agencies, and has 18+ years of consulting experience. He’s known for helping his clients maximize productivity, improve business operations, and achieve their agency’s potential.

Karl has written three books about managing marketing agencies, including “The Agency Fast Track” series. As the president of Sakas & Company in Raleigh, NC, he provides agency consulting, business coaching, and operations training for digital marketing agencies on 5 continents. Outside of work, Karl serves as VP of Programming for Triangle AMA and volunteers as a bartender on a 1930s railroad car.

If you’d like to make more money without working more hours or increasing your agency’s client count, get a free copy of Don’t Just Make the Logo Bigger: Taking Clients from Painful to Profitable when you sign up for Karl’s email newsletter at http://sakasandcompany.com/newsletter/

 

Join us at Beef O Brady’s for our annual AAAs drop off party! Bring your entries and get fired up with your peeps as we close out the entry process and get to judging your creative.

Wednesday, January 14

5:30pm – 7:00pm

Beef O Brady’s in Boones Creek

[button url=”http://notyourdaddysaddys.com/” class=”button” size=”large” color=”orange” target=”_blank” lightbox_content=”” lightbox_description=””] More Info on the 2015 AAAs [/button]

 

 

Local advertisers, agencies, suppliers and the American Advertising Federation of Northeast Tennessee (AAF-NETN) are preparing for their industry’s biggest event – its largest advertising competition – the American Advertising Awards.

 

AAF-NETN announces its call for entries to be submitted by professionals and students from across the Tri-Cities region for its local awards event, to be held February 21, 2015, at Old South in Downtown Johnson City. The annual event brings in judges from outside the district to critique the region’s best work and honor industry teams in more than 70 categories. Award-winning work advances to the district competition, where creative work has a chance to advance to the national competition.

 

“The awards gala is the biggest night of the year for our local chapter,” says Samara Litvack, AAF-NETN board member. “We are moving the event to a new location, giving it a bit of a new look and feel. We’ll have live music at this year’s gala and we’re changing up a couple other things to showcase how the industry has evolved over the last several years.”

 

The event’s theme – “Not Your Daddy’s Addys” – will capitalize on current trends and buzzwords, such as hashtags and selfies, while paying homage to the roots of the advertising industry and the awards banquet. Deadline for entries will be January 13 at 5:00 p.m. via online submission located at the American Advertising Awards website. Participants are also invited to attend the submission drop off party on January 14 from 6-8 p.m. at Beef O’Brady’s in Boones Creek.

 

New to this year’s competition, AAF-NETN is introducing a few “local-only categories” providing an opportunity to shine the spotlight on “the one that got away,” as well as vendors from the printing and finishing industries. New categories have also been created for various creative team types – agency, in-house, and freelance. For details on the new categories or how to submit creative work, visit www.notyourdaddysaddys.com.

 

A Roundtable Lunch with Elliott Earls

Friday, October 24th
From 12:00 pm – 1:00 pm
The Reece Museum at ETSU (Map)

Join us for lunch and a roundtable discussion with Elliott Earls on “The Mechanics of Hybrid Design Practice (The Space Between Design and Contemporary Art)”.

His work as a designer and artist has been exhibited widely and is represented in major collections, including those of the Cooper-Hewitt, Smithsonian National Design Museum, scheduled to open this December in New York; the Wolfsonian at Florida International University, Miami Beach; and the Miami Art Museum.

This event is free and sponsored by AAF Northeast Tennessee, ETSU Graphic Design Collective & The FL3TCH3R Exhibit.

About Elliott Earls

 

Elliott Earls is a performance artist, musician, and designer, and is designer in residence and head of the Graduate Graphic Design Department at Cranbrook Academy of Art. His experimentation with nonlinear digital video, spoken word poetry, music composition, and design has been seen in venues as diverse as The Walker Art Center in Minneapolis and the “Exit” Theater Festival at Maison des Arts de Créteil in France. As a performance artist, Earls was awarded an emerging artist grant by Manhattan’s Wooster Group. In 1999 he was a featured performer at the Wooster Group’s Performing Garage. Earls spent September 2000-May 2001 as an artist in residence at Fabrica, Benetton’s research center in Treviso, Italy.

As a typographer, his original type design is distributed worldwide by Emigre Inc. Some of Earls’s poster designs are part of the permanent collection of the Cooper-Hewitt National Design Museum, Smithsonian Institution and he has bronze busts in the Wasserman Collection. Earls’s multi-media piece entitled “Eye Sling Shot Lions” is part of the Cooper-Hewitt Museum’s research file. In 2001, Earls was a finalist for the Chrysler National Design Award in New Media. In January 2006, Earls performed his latest performance piece “Bull and Wounded Horse” at Music Hall Detroit with his band The Venomous Sons of Jonah. Earls has lectured extensively at American universities, and has given workshops on design, culture, and new media in Europe and America.

 

To register for this event, email christian@aafnetn.com

 

You’re also invited…

to Earl’s presentation from 4-5 PM on Thursday October 23rd and The FL3TCH3R Exhibit awarding reception from 5-7 PM – all at the Reece Museum!