With journalists inundated with emails, press releases, and phone calls, how can you grab the media’s attention to give your client or event coverage? Learn some tips on crafting a pitch that will leave them wanting more! Once the pitch lands, now what? Appearing as a guest on various radio shows, various podcasts, and television is a great way to gain credibility and shine a light on your product or service. Learn some pointers on how to rock that interview and emerge as a star!
Shameika Rhymes is a journalist of all trades. She’s a former television news producer (WJHL, WLOS, Time Warner Cable News) who has written for outlets like Charlotte Magazine, Creative Loafing, ET Online, ESSENCE, EBONY Magazine, the National Museum of African American Music, Shondaland, Soul Train, Vanity Fair, WEtv.com, and her own blog, The Mofochronicles.com. She holds a B.A. in Mass Communications from East Tennessee State and an M.S. in Sports Commerce & Leisure from University of Memphis. She is an advisory board member for the North Carolina Music Hall of Fame, and a member of ETSU’s Media/ Communication Executive Advisory Board.
Shameika isn’t limited to behind the camera and a pen, she has also taken a dive into reality television as a cast member on the spinoff of the CMT show, I Want to Look Like a High School Cheerleader Again in 2007. Currently, she is the host of the Suite 929 web series The Date Sheet.