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Going Over-the-Top with TV Advertising

April 29 @ 11:30 am - 1:00 pm

- Free – $25

 

The health and wellbeing of our community, AAF members, students, and guest speakers are our top priority, so this month’s AAF luncheon will be a Zoom Event


Date: Thursday, April 29, 12:00 – 1:00
Location: Bays Mountain Picnic Shelters, Shelter # TBA

Description:

Going Over-the-Top with TV Advertising

Ad strategies to reach today’s connected consumer

Colby Frost, sales manager of Spectrum Reach, will discuss various ad strategies to help you and your business reach your consumers in today’s world at the right time. Not sure if TV advertising is right for your audience? Colby will explain some unique ways that TV advertising has been to attract new audiences. Regardless you’ll take away some interesting knowledge after the event:
  • Understand how over-the-top (OTT) TV ads have revolutionized the video landscape
  • Growth of connected audiences
  • Create an effective marketing strategy for your OTT campaigns to reach the right audience with the right content
Speaker: Colby Frost, Sales Manager of Spectrum Reach

About Colby:
Colby Frost is the local sales manager and former advanced advertising sales manager for Spectrum Reach. His passion is helping marketers connect with audiences across all screens using data-driven insights and innovative messaging technologies.

We ask that you wear a mask during the event except while eating. We can’t wait to see you! If the weather doesn’t cooperate, we’ll transition to a Zoom event. 

Help us support a local mission by bringing some PJ’s with you!

Throughout the month of April and May, we’ll be doing a Pajamas4Kids donation drive. Bring a pair or 2 of gently used or new kids pajamas to the event. Everyone who brings a donation will be entered to win a prize to be drawn at the end of the event.

Mission Agape is completely supported through donations and serves the needs of families with children in Sullivan County and surrounding areas by providing basic needs including diapers, wipes, formula, baby food, new underwear/socks, and gently used kids clothing.

RSVP Now

Members: FREE
Non-members: $25
Students: $15

Details

Date:
April 29
Time:
11:30 am - 1:00 pm
Cost:
Free – $25
Event Category:

Venue

Bays Mountain Park Picnic Shelters
853 Bays Mountain Park Rd
Kingsport, 37660

Details

Date:
April 29
Time:
11:30 am - 1:00 pm
Cost:
Free – $25
Event Category:

Venue

Bays Mountain Park Picnic Shelters
853 Bays Mountain Park Rd
Kingsport, 37660

As a member of AAF Northeast Tennessee, you can access a recording and a key takeaway document for our monthly programs. Consider it your resource for advertising best practices and new trends. Log in now to see what tips you might find in MyAAFNeTN! When you purchase your membership or renew, you’ll receive your username and password in your welcome email. If you have lost your credentials, please email info@aafnetn.com.