Entries by Christian Schmid

ETSU Ad Club T-Shirt Fundraiser

Help us send the ETSU Ad Club to Washington D.C. The East Tennessee State University Advertising Club is an organization that offers students the opportunity to develop their critical thinking abilities, creativity, and prepare them for a career in integrated marketing communications. Insight/Interaction is a two-day student conference in Washington, D.C. sponsored by the AAF where […]

The Four P’s of Personal Branding

Wednesday, October 16, 2013 Time: 11:30am until 1:00pm Location: TBD [button url=”https://www.facebook.com/events/1398499307049232/” class=”button” size=”large” color=”blue” target=”_blank” lightbox_content=”” lightbox_description=””] RSVP on Facebook [/button] Whether you are just getting started with building a personal brand or have built a solid foundation, these proven strategic practices will take your personal brand to the next level. Learn the four P’s of […]


September 19th at VENUE in downtown Johnson City Join us to interact with the region’s leading journalists and corporate communicators as they discuss how social media plays a role in news gathering, public relations, advertising and our everyday lives. In the first-of-its-kind panel discussion, our speakers will join in a lively discussion of the pros […]

Digital Strategies for Marketing with Gene De Libero

  Join us Thursday, August 15th for an in-depth discussion on Digital Strategies for Marketing at BoneFish Grill in Johnson City. [divider style=”hr-solid”] [button url=”https://www.facebook.com/events/497106353710132/” class=”button” size=”large” color=”orange” target=”_blank” lightbox_content=”” lightbox_description=””] RSVP on Facebook [/button] [divider style=”hr-solid”] Gene De Libero is a business-driven marketing exec, digital strategist, and technologist, developing digital businesses and innovative products/services […]

The Art & Science of Content Marketing with John Lane

Heisenberg’s Uncertainty Principle let’s us know that we can’t possibly know both the exact location and the exact velocity of an object. People operate on the same level: Us marketers rarely know both where our audience is going and how fast they’ll get there. Content Marketing is a way to improve your aim and better […]

The Future of Media Planning with Crawford Miller

May’s monthly meeting will feature guest speaker Crawford Miller of Centro discussing the rate of change in the media industry and the convergence of social media and traditional media. How will we define the future in our industry? This discussion will get people thinking about when and how to integrate modern media into their overall […]

2013 Addy Awards Drop-Off Party

  Move over New York Avenue, step aside St. James Place, it’s Addy season on Northeast Tennessee Boulevard! This is your Chance to PASS GO! Slide down to the Pennsylvania Railroad, watch out for the dreaded Income Tax and park your fortunes right here as we call for entries for the 2013 American Advertising Awards. The American Advertising […]

ETSU Student Presentations

Here’s your chance to be on the client side of a pitch and offer feedback to ETSU students December 6th from 11:30am – 1pm at the DoubleTree in Johnson City – RSVP on Facebook Join us! For the December 6th AAF NETN meeting, we professionals will host ETSU communication students as they present to the […]

Coats for Kids Social at Gourmet & Company

The American Advertising Federation of Northeast Tennessee is hosting a social event for a great cause to benefit local children in need at Gourmet & Company on October 18, 5:30 to 7:00pm. AAF Northeast Tennessee will provide appetizers and non-alcoholic beverages and asks that attendees bring a coat to donate to Coats for Kids or […]

Bonnaroo and Gentlemen of the Road Promotions Director to Share Secrets to Success

JOHNSON CITY, Tenn. – Jeff Cuellar, the Director of Connectivity for AC Entertainment, the Director of Community Relations for the Bonnaroo Music Festival, the Director of Marketing and Business Development for Great Stage Park, will join AAF Northeast Tennessee to discuss “The Event Experience: It’s more than just putting artists on a stage, it’s about […]